Market Entry

Lot of companies have identified Africa’s abundant opportunity and unmatched long-term growth prospects; however, they are discouraged by high entry costs and the fact that they likely face many months of expenditures until they have the local knowledge, connections and operational ability to win business.  Despite tremendous macro-economic growth, newcomers frequently find that profitability is hard to attain, often taking years to get into the black. At Jupe Global Company, we match our client’s needs with our local knowledge to provide a suite of Market Entry services designed to:

• Bring clarity to a challenging process.
• Accelerate timeframes and cut start up times.
• Avoid costly pitfalls and errors.
• Immediately position a new entrant for long-term sustainable growth.

Going it alone often leads to missteps, squandered time, and wasted money. We help our clients put the pieces together, and solve the puzzle of successful market entry.

Consulting and Advisory

In an increasingly digital world, western businesses are accustomed to easy access to information. The world is, seemingly, only a few clicks away. However, this often isn’t the case in West Africa; you can’t just Google your answers here. With this in mind, local knowledge becomes essential. We provide consulting, advisory and research services in three main areas: governmental, operational, and personal. No matter what you need to know, from local labor laws to where staff should live, we have the answers.

Network Building

Africa is all about connections. Unfortunately, there are a multitude of people and businesses that will promise a great deal, but deliver very little. After years of living and working in Ghana, we can put you in touch with the individuals and companies that will accelerate your success.

Business Development

Our business development services help you make an informed and cost effective entry, while slashing the time it takes to become profitable. Working on your behalf, we engage in a comprehensive review of the market for your product or service, covering:

Current demand, competitors and price points
Identification of potential clients, customers and service providers
Develop a comprehensive market entry plan including tailored sales and marketing strategies.

Project Management

When companies enter West Africa, they are faced with a mountain of work to become operational. More often than not, many of these tasks are one-time, start-up related jobs that fall outside the company’s core competencies. Outsourcing them to Jupe Global Company Limited gives you fewer items to juggle and more time to focus on what you know best.

Examples of outsourced project management jobs include:
Talent Acquisition
Importation, clearance and transport of items
Domestic real estate acquisition
Company registration and governmental compliance
Procurement and logistics